RADIO INDUSTRY : Initial research
Find the BBC sounds (radio) website:
https://www.bbc.co.uk/sounds
Based on the images on the website and the content, briefly describe and contrast the target audience and genres of sounds (music genres /spoken word genres) covered in the following channels
Radio 1: Radio 1's target audience would be young adults and teenagers as it conists of online shopping, updates on lockdown jobs and mainstream rap/hip-hop music. The picture icon representing the radio is two young adults with a nice happy visible glamourous look.
Radio 3: Radio 3's target audience would typically be middle-aged, elderly pupils as it conists of talking, classical concerts and the genre of indie which is commonly targeting a smaller audience. The station also states it's a place for people to think and take a break, something a middle-aged audiences would like as oppose to active younger audiences that prefer mainstream hyped music.
Radio 4: Radio 4's target audience would be mainly middle-aged- elderly pupils but is accessible for everyone as it surrounds public speech, journalism, humourous comedy and interesting drama/ readings. Not including music but podcasts and themes of speech such as drama, news and lifestyle.
Music genres may include pop/rap/classical/indie etc. and give a clue to the station's target audience.
Spoken word genres may include chat segments, interviews, podcasts ,documentaries,comedy panel shows, drama, news broadcasts and lifestyle programmes and also give an idea about the station's target audience.
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