ASSASSINS CREED 4 : Black Flag : Case study
INDUSTRY and AUDIENCE:
Ownership and Franchise:
Give summary of company who owns the product and a summary of the history of the Assassins Creed franchise : focus on key narrative elements, genre, recurring themes and USP of franchise as well as range of consoles and individual games in franchise.
Ubisoft Montreal owns assassins creed. Assassin's Creed IV: Black Flag is an action-adventure video game developed by Ubisoft Montreal and published by Ubisoft. The first release of this game was 29 October 2013. The developers were Ubisoft Montreal, Ubisoft Milan, Ubisoft Kyiv.
Maximising income:
Other ways the franchise has to maximise income for the producers and increase the audience?
Links to other media e.g film/TV and any physical merchandise?
Other ways to maximise income for the producers could be by advertisement, for example posting a clip on a public platform, that shows a detailed view of the game and agrees with what the public wants for their gaming experience. TV shows such as keeping up with the kardashians are highly promoted on media platforms for example on adverts and social media. It may also be helpful to get a picture icon put on clothing which is accessible to everyone making it easier to promote and gain an audience.
Production/Distribution
When was the game released in different formats and was it a global release? Was it released in physical and online form?
It was released online on Nintendo Switch WW: December 6, 2019. I believe it was a global release.
Marketing and Advertising
How was game advertised ( trailers,posters, articles etc.) and what elements of the game/format were featured and focused upon and why?
It was advertised on Play Station recommended games, posters of the games picture and video trailers on youtube. The pirates representing villains were the main focus on the advertisments which would attract more action-adventure game lovers.
Maintaining and developing the audience
Are there methods to allow audiences to be more active , such as online multiplayer, in game purchases, choice of avator , fan communities and other interactive features ?
Yes there is multiplayer which allows the games audience to interact more freely and with people of choice. You can change your avator and buy items/ accessories in the game. There is also new maps which allow players to explore new places.
Reception
Summarise the sales of the game, the critical reception on different formats and audience/fan responses and feedback.
On play station store the game was being sold at £15.99 now gone down to £7.99 which persuades gamers to buy the game at a reasonable price but not spend a lot as they may have other favorite games.
Regulation
Summarise the role of the organisation responsible for regulating the game's content and giving it a relevant age rating.
TEXT
Summarise genre, avator ( including personas) , world( setting, era etc.) controls, rules and goals of game, multiplayer options and limitations . Any representaation issues in terms of gender,ethnicity,nationality,religion ?
The genre of the game is action-adventure. The avator is exploring the land and ship whilst completing objectives and having a map to follow directions. The world is set on land and ships that pirates own and protect, the era is ancient. The controls of the game are clear, for example the weapon selection. The goal of the game is to complete missions. Multiplayer is an option which allows gamers to interact whith people of choice and play with friends. The gender in the game most commonly seen is male which could be part of the stereotypical idea that men and strong as oppose to females who are seen as helpless and gentle. The ethnicity shown is african american which could be viewed as disrespectful due to it being on a ship which could represent the middle passage of slavery. The religion isn't made clear or considered in the game as it can be seen as irrelevnt.
KEY SEQUENCE : We need to understand the game elements and technical codes of one sequence from the game in detail.
The game elements could be
Summarise the following :
Use and control of avator, display e.g first/third person, graphics, camera movement, gameplay, controls, menus and inventories, use of sound, goals and narrative purpose of sequence.
How sequence demonstrates changes in technology e.g quality of graphics and sound, size of world, cut scenes, narrative and representation, as well as which computer game elements and audience pleasures have remained the same for decades.
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